A carefully constructed mobile app adds value to just about any small business.  Customers appreciate the convenience an app provides and in return the business sees an increase in its loyal customer base. At App Express we’re fortunate to work with many small businesses to help develop their mobile marketing solution.  Here’s the ten most popular business app categories and the features they use most.

1.     Restaurants: Menu updates and push notifications of specials and discounts

2.     Beauty Salons/Spa: Appointment setting, deals andmessaging

3.     Lawn maintenance: Invoicing and payments

4.     Food Trucks:  Location updates

5.     Boutiques:  Coupon push notifications

6.     Auto Maintenance:  Appointment reminders

7.     Bar/Music Venue:  Event push notifications

8.     Pet Groomers:  Appointment setting

9.     Physicians:  One-touch dial, appointment setting and reminders

10.   Education/ Extra Curricular:  Event messaging and reminders